Hallmark Stars Raise $300K at Dance Party to End ALZ
Hollywood put on its coziest pajamas and delivered one seriously meaningful night as Hallmark Channel favorites rallied around Ashley Williams and Nikki DeLoach for the eighth annual Dance Party to End ALZ. The star-packed Los Angeles benefit brought big musical moments, playful costumes, emotional family stories, and a fundraising total that reached $300,000 and counting for the Alzheimer’s Association research grant program.
But beneath the sequins, robes, and karaoke-style performances was a deeply personal reminder of why this Hallmark gathering matters so much.
Find the best accommodations and airfares
Check availability at 5* hotels, guest houses and apartments rated "superb" or "exceptional" by visitors just like you.
NO RESERVATION FEES
CHECK AVAILABILITY FOR YOUR DATES HERE
A Hallmark Night Out With a Mission Bigger Than the Dance Floor
Held on Sunday, September 13, at AVALON Hollywood, the pajama-themed fundraiser brought together performers, friends, fans, and members of the Hallmark Media community for an evening built around hope. Ashley Williams and Nikki DeLoach served as hosts for the annual event, which has become one of the most heartfelt traditions on the Hallmark social calendar.
The party featured slippers, robes, oversized pajamas, and plenty of comic relief, but its purpose never wavered. Funds raised through Dance Party to End ALZ go directly toward the Alzheimer’s Association research grant program, supporting scientific work focused on genetics, sleep, dementia-risk reduction, and new treatments.
The Event Has Already Raised More Than $2 Million
The $300,000 raised at this year’s event adds to an extraordinary legacy. To date, Dance Party to End ALZ has generated more than $2 million for a broad range of Alzheimer’s research initiatives.
That’s an impressive figure for a celebrity-driven annual event, especially one that began with a family’s very personal experience of the disease. Ashley’s sister, Kimberly Williams-Paisley, originally founded the gathering in honor of their mother and the family’s journey with Alzheimer’s.
Kimberly couldn’t attend this year’s party, but she still made her presence felt as an event sponsor. An additional $20,000 donation from her was also announced during the evening.
- Event: Eighth annual Dance Party to End ALZ
- Location: AVALON Hollywood in Los Angeles
- Hosts: Ashley Williams and Nikki DeLoach
- Beneficiary: Alzheimer’s Association research grant program
- Amount raised this year: $300,000 and counting
While the night was designed to keep spirits high, Ashley delivered the moment that gave the event its emotional center. Her family has known the devastation of Alzheimer’s firsthand since her mother died in 2016.
Now, a decade later, the disease has touched the Williams family again following her father’s diagnosis last Christmas. Ashley revealed that he recently began an anti-amyloid infusion treatment, part of a newer wave of therapies developed through years of research, clinical trials, and scientific investment.
After a recent brain scan, there was no further cognitive decline. It was an encouraging development, and Ashley connected it directly to the ongoing support behind research efforts.
A Personal Story Turned Into a Powerful Call to Action
Her message wasn’t simply about one family’s hopeful update. It was a reminder that research funding can eventually become real-world care, real treatment options, and real time for families navigating an Alzheimer’s diagnosis.
In a room full of entertainers and longtime friends, that reality transformed the fundraiser from a glamorous industry night into something much more urgent. Maybe that balance is exactly why Dance Party to End ALZ continues to resonate.
Ashley and Nikki have created an atmosphere where laughter and grief can coexist. A silly pajama look can sit beside a deeply moving speech, while familiar TV faces use their platforms for a cause that impacts millions of families.
Jonathan Bennett and Melissa Peterman Kept the Energy Sky-High
No Hallmark event would be complete without a little mischief, and emcees Jonathan Bennett and Melissa Peterman made sure the room never got too solemn for long. The longtime friends brought their established chemistry to the stage after working together on multiple seasons of Hallmark’s Finding Mr. Christmas.
They reportedly arrived with a lineup of costumes for comedic bits between performances, giving the fundraiser the chaotic, affectionate energy fans have come to expect from Hallmark’s extended on-screen family. Jonathan took the playful spirit even further by removing his shirt and auctioning it to the crowd for $500.
Yes, There Was Singing, Stripping, and a Whole Lot of Pajamas
The entertainment lineup was much more ambitious than a standard charity gala. Andrew Walker performed Green Day’s Basket Case, while Paul Greene leaned all the way into character for his takes on Sweet Caroline and Girls Just Wanna Have Fun.
Paul reportedly cycled through three different outfits over the course of the night, including a tiny pink sweater and a Neil Diamond-inspired ensemble. One especially funny fashion detail came from his final performance look: He revealed he was wearing his wife’s pants.
That proved that when the fundraising stakes are high, no wardrobe choice is too bold. Andrew also had the crowd talking when he performed shirtless underneath a robe, fully embracing the pajama-party assignment.
- Andrew Walker: Basket Case
- Paul Greene: Sweet Caroline and Girls Just Wanna Have Fun
- Tamera Mowry-Housley: Black Horse and the Cherry Tree and We Belong
- Sarah Drew and Kate Kilbane: Closer to Fine
Tamera Mowry-Housley and Sarah Drew Delivered Standout Musical Moments
Tamera Mowry-Housley brought her closest friends onstage as backup vocalists for performances of Black Horse and the Cherry Tree and We Belong. It was the kind of confident, crowd-pleasing moment that had attendees wondering why a musical role isn’t already on her schedule.
Sarah Drew joined her friend Kate Kilbane for a rendition of Closer to Fine, adding another warm, communal note to the night. The lineup also included American Idol alum Melinda Doolittle, The Carrie Diaries actress Lindsey Gort, The Voice alum Eliza Pryor, Kayden Muller-Janssen, and Riley Weston.
The Guest List Was a Hallmark Fan’s Dream
Beyond the performers, the event drew a familiar collection of beloved Hallmark faces. B.J. Britt and Taylor Cole showed up in blue and red pajama looks, while Sharon Lawrence and Cassandra Troy unintentionally coordinated after ordering the same pajamas.
Brooke D’Orsay snapped a sweet photo with Ashley, and Yan-Kay Crystal Lowe brought vintage green pajamas and slippers to the celebration. Bonnie Hunt also stepped out in support of the cause, adding a touch of screen-legend sparkle to an already packed room.
Andrew Walker and his wife Cassandra Troy served on the event committee alongside Hallmark Media chief communications officer Annie Howell and director of talent relations and events Shaina Julian.
Why This Event Continues to Matter
Dance Party to End ALZ succeeds because it never pretends Alzheimer’s is an easy subject. Instead, it gives people room to talk about loss, fear, research, caregiving, and progress while surrounded by music and community. The joyful format doesn’t lessen the seriousness of the cause. If anything, it makes the message easier to hear and remember.
Ashley and Nikki captured the spirit of the evening by celebrating everyone who danced, sang, bid, and donated. Their event is a reminder that entertainment can be more than escapism. In the right hands, a stage, a song, a ridiculous costume, and a room full of generous people can help move vital research forward.
For Hallmark fans, it was another chance to see favorite stars outside their scripted romances and holiday movies. For families affected by Alzheimer’s, it meant something more lasting: a visible show of support, a major financial boost for research, and a hopeful reminder that progress is possible when people come together.
Christmas Market Closures
Due to econonic conditions and tariffs, some Christmas Markets may cancel their events due to lack of vendors. If you are aware of a closed market,or find errors on a listing or an image, please reach out on our Contact Us page so that we may update this post.
