Hallmark Unveils Heartwarming Holiday Collection to Celebrate the Season

It’s that magical time of year again. No one captures the spirit of the holidays quite like Hallmark.

With its signature blend of nostalgia, warmth, and festive sparkle, Hallmark is rolling out a sleigh-full of new products, experiences, and entertainment. The goal? Make this season truly unforgettable.

From the debut of Lacey Chabert’s vintage-inspired collection to the return of the beloved Hallmark Christmas Experience in Kansas City, the brand is once again proving why it remains the heart of holiday celebration. Whether you’re decking your halls, binge-watching cozy Christmas movies, or searching for the perfect gift, Hallmark has something for everyone this season.

Hallmark’s Holiday Magic Returns in Full Force

Hallmark isn’t just selling cards and ornaments—it’s delivering full-on holiday enchantment. This year’s lineup includes everything from exclusive décor and keepsakes to new original movies and interactive family experiences.

The company’s Chief Brand Officer, Darren Abbott, emphasized that Hallmark’s mission is to bring people together. This year’s offerings really lean into that sentiment.

The brand’s latest campaign focuses on connection, nostalgia, and the simple joys that make the holidays special. Honestly, it’s hard not to get swept up in it.

New Collaborations and Collections

One of the most exciting announcements this season is the collaboration between Hallmark and the Grand Ole Opry. Fans can now celebrate country-style with exclusive products like greeting cards, apparel, boots, and jewelry—all inspired by the legendary Nashville institution.

To top it off, Hallmark Channel is premiering a brand-new movie, A Grand Ole Opry Christmas, on November 29. That’s right, the Countdown to Christmas event is back for its 16th year.

Adding even more charm, Hallmark star Lacey Chabert is debuting her very own collection of greeting cards, gift wrap, and entertaining essentials. The Lacey Chabert Collection draws inspiration from her personal family traditions and classic Hallmark designs, blending vintage flair with modern holiday style.

Fans can even find a Keepsake Ornament inspired by Lacey herself. It’s a must-have for collectors and movie lovers alike.

Decking the Halls in True Hallmark Style

When it comes to home décor, Hallmark is helping families transform their spaces into cozy winter wonderlands. This year’s lineup of festive décor ranges from playful to elegant.

There’s everything from a Santa milk and cookies set to sculpted reindeer mugs and countdown calendars. For those who love vintage holiday aesthetics, the new collection includes Santa and snowman candle holders, nutcracker figurines, and the show-stopping Santa’s Flight Snow Globe.

Interactive Holiday Fun for All Ages

Hallmark is also introducing a new way to experience the timeless story of ‘Twas the Night Before Christmas. Through illuminated figurines that combine lights, music, and storytelling, families can relive the classic tale in a whole new way.

The Keepsake Ornament collection continues to be a cornerstone of Hallmark tradition. This year’s standout piece is the Village Musical Ornament, which plays beloved carols as families gather around the tree.

Greeting Cards That Connect Hearts Across the Miles

It wouldn’t be the holidays without Hallmark greeting cards. This season, the brand is offering a fresh array of individual and boxed cards—including scented boxed cards that bring a sensory twist to your holiday messages.

From Christmas cheer to Hanukkah blessings and Kwanzaa joy, there’s a card for every celebration. The Mahogany collection continues to honor family, friendship, and cultural traditions, helping people express their love in meaningful ways.

Hallmark Channel: The Ultimate Holiday Companion

Of course, the holidays wouldn’t feel complete without Hallmark Channel’s annual Countdown to Christmas. This year, the network is delivering even more movies and series that celebrate love, hope, and togetherness.

Fans can cozy up with Hallmark Channel-themed popcorn bowls, blankets, and jersey tees. You can even shop the same products featured in your favorite films.

Hallmark has turned movie night into a full sensory experience. It’s perfect for families looking to create new traditions.

Festive Family Moments at the Hallmark Christmas Experience

For those lucky enough to be near Kansas City, the Hallmark Christmas Experience at Crown Center is back and more magical than ever. Running from November 28 through December 21, this event spans four festive weekends and is open to the public for free.

Guests can enhance their holiday adventure with ticketed activities like the Magic Tree Skirt Handprint Kit or the Musical Hippo Plush that sings and dances. Families can also enjoy the fan-favorite Merry-Okee Microphone for some holiday karaoke fun.

Movie-Inspired Décor and Gifts

Hallmark knows how to blend its cinematic magic with real-world holiday décor. This year’s lineup includes playful glassware, serving platters, and nutcracker figurines inspired by iconic holiday movie characters.

Whether you’re a fan of a certain grumpy green visitor or Santa’s oversized helper who finds himself in the big city, Hallmark has whimsical pieces that bring movie moments to life right in your living room.

Perfect Presents for Everyone on Your List

Finding the right gift can be a challenge—but Hallmark’s holiday gift guide makes it easy. From plush toys and puzzles to storybooks and memory-making kits, there’s something for every age and interest.

One standout is the Advent Activity Set. It combines a plush toy, storybook, and keepsake box to guide kids through the Christmas story in a fun, interactive way.

Hallmark+: The Gift That Keeps on Giving

For those who can’t get enough of Hallmark’s heartfelt content, the company’s streaming service, Hallmark+, offers 24/7 access to exclusive series, movies, and shopping perks. Members enjoy monthly coupons, free greeting cards, and unlimited eCards.

It’s a perfect way to stay connected to the Hallmark world all year long. Not a bad gift for anyone who lives and breathes holiday cheer.

Wrap It Up with Hallmark’s Signature Style

Every great gift deserves an equally great presentation, and Hallmark’s wrapping collection delivers just that. With wrapping paper, fabric wrap, boxes, tags, ribbons, and bows, you can turn any present into a work of art.

For those who want to take their wrapping skills to the next level, Hallmark offers online tutorials and inspiration through its Ideas & Inspiration page. Presentation is part of the joy—why not have a little fun with it?

More Than a Brand—A Holiday Tradition

For over a century, Hallmark has been woven into the fabric of heartfelt connection. From greeting cards to movies, ornaments to cozy experiences, the company keeps finding new ways to shape how families celebrate the most wonderful time of the year.

Headquartered in Kansas City, Hallmark employs more than 20,000 people worldwide. Its reach? Nearly 100 countries and around 100,000 retail locations—honestly, that’s impressive.

Their media arm, Hallmark Media, still rules the feel-good entertainment space. Hallmark Channel, Hallmark Mystery, and Hallmark Family are all now tied together with Hallmark+.

As snow starts to fall and the lights flicker on, it’s hard not to notice: Hallmark is once again bringing joy home for the holidays. Whether you’re sending a card, watching a movie, or just wandering through a festive event, Hallmark finds a way to make celebrating love, connection, and a little seasonal magic feel easy—and maybe even a bit nostalgic.